Accredited Business Benefits

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Trust is a contract upon which your reputation is built.

BBB is a leader in advancing marketplace trust.  Today’s savvy consumers and businesses want control and confidence in choosing a company that has made a public commitment to doing what is right.  For most decision makers, evaluating the trustworthiness of a business is one of the first steps in making a product purchase or service decision.  That is why we tell the public to Start with Trust; start their search with BBB Accredited Businesses. These companies have made a public commitment to live up to the Standards for Trust- a comprehensive set of policies and procedures focused on how businesses should treat the public- fairly and honestly.

ELIGIBILITY

BBB Accreditation is an honor. 
  • Not every company is eligible for BBB Accreditation
  • Businesses that appear to meet BBB Standards for Trust may be invited to provide information to allow the BBB to evaluate them against BBB standards.
  • Businesses that meet all BBB standards are presented to our local Board of Directors for final review and acceptance as a BBB Accredited Business.

BENEFITS TO A BUSINESS

Business Credibility
  • The BBB enjoys a 98% name recognition- Gallup Organization
  • 7  in 10 consumers say they  are more likely to buy from a company designated as a BBB Accredited Business- Princeton Survey Research Associates International

Reliability Reports
24/7 BBB Accredited Business Reports are available on the Internet - www.bbb.org and by telephone via our Interactive Voice Response System (203) 269-2700, ext. 2.  Prospective customers are informed that your company meets the BBB Standards for Trust.  The report includes information about your business and is searchable by company name and/or business category.  

Request a Quote - New Business Development Tool
Businesses and consumers can now use a single web-form to get multiple estimates from BBB Accredited Businesses.  eQuote requests are automatically emailed to participants in the user-chosen business category.

BBB Accredited Business Certificate
Upon acceptance, participants receive a BBB Accreditation certificate.  Displaying the certificate demonstrates the company’s commitment to ethical business practices and conduct.

Hyperlink
A no- cost hyperlink is added to your Reliability Report bringing prospective customers directly to your website.

BBB Seal Decal
Participants receive a BBB Accredited Business Seal Decal for display on door/window on company vehicles.  A current decal identifies your firm as a BBB Accredited Business, having met the Standards for Trust.

Consumer Guide
The Guide features a directory of  BBB Accredited Businesses by business category and enjoys a statewide readership.  Additionally, the Consumer Guide is an invaluable resource loaded with shopping advice and other useful consumer information.  Additional advertising options are available.

Member Service Line
Accredited Business Members receive direct live assistance with Reliability Report searches, business profile updates, program marketing tips, etc.  Weekdays (203) 269-2700, ext. 104.

Member Newsletter
The BBB Insider is a bimonthly BBB participant’s only publication focused on business news, marketplace activity and scams that affect your business.

Networking Opportunities
Members have the opportunity to make contacts and exchange ideas with other members at BBB events such as the Annual Golf Classic and the BBB Annual Meeting.

Member Identification Program (MIP) - Optional

An optional opportunity called the Member Identification Program (MIP) allows you to display the trademarked BBB, ACCREDITED BUSINESS Trustmark in non-Internet print media and broadcast advertising throughout Connecticut.  Examples include newspaper ads, direct mail pieces, invoices & proposals, telephone directories, stationery & business cards, radio and television.  This program is only available for businesses that agree to participate in our Dispute Resolution procedures.

BBBOnLine Accredited Business Seal (Additional dues)
This program allows member businesses to identify themselves on the Internet as reliable and trustworthy.  Participants must meet program requirements and agree to special complaint handling procedures when applicable.  As a participant of this program you may display the Accredited Business Seal on your website(s).   The seal is linked to your reliability report.  Participating businesses also receive a searchable listing on www.bbbonline.org.

Members-Only Section
Manage your Accredited Business Program electronically with special access to your members-only section. View and update your firm’s information, learn about new programs, order Member Identification products, and more.

Business Ethics Awards
The annual Torch Award Program recognizes BBB Accredited Business firms whose business practices and related activities exemplify the BBB’s vision and principles of promoting the highest standard of ethics and service excellence.